Reform
Reform
Reform
REFORM, a New York City institution founded in 2005, champions modern architecture through dynamic solo exhibitions that explore the innovative visions of pioneers like Behrens, Mies van der Rohe, and Gropius. Our brand identity reflects these principles of unity, structure, and transformation, connecting the past, present, and future of architectural innovation.
REFORM, a New York City institution founded in 2005, champions modern architecture through dynamic solo exhibitions that explore the innovative visions of pioneers like Behrens, Mies van der Rohe, and Gropius. Our brand identity reflects these principles of unity, structure, and transformation, connecting the past, present, and future of architectural innovation.
REFORM, a New York City institution founded in 2005, champions modern architecture through dynamic solo exhibitions that explore the innovative visions of pioneers like Behrens, Mies van der Rohe, and Gropius. Our brand identity reflects these principles of unity, structure, and transformation, connecting the past, present, and future of architectural innovation.
Client
Client
REFORM
Reform
REFORM
Year
Year
2024
2024
DELIVERABLES
DELIVERABLES
Packaging Design
Brand Identity
Brand Identity
Role
Role
DESIGNER
DESIGNER




The identity is built based on grid systems.
The identity is built based on grid systems.
The identity is built based on grid systems.
Built on a 60-degree grid, the monogram employs 2D planes to create an illusion of dynamic depth, seamlessly transitioning between flat and three-dimensional forms. These precisely integrated planes culminate in a clean, unified design that embodies the essence of modern architectural principles.
Built on a 60-degree grid, the monogram employs 2D planes to create an illusion of dynamic depth, seamlessly transitioning between flat and three-dimensional forms. These precisely integrated planes culminate in a clean, unified design that embodies the essence of modern architectural principles.























